Aruna

Anchor is one that commands immense popularity. He/ she is the face seen by millions of families each day and is instantly recognised by people. To succeed in this career one must be an extrovert, be confident and should be free from inhibitions while communicating.

Anchoring has emerged as a popular career option in the country with the entry of satellite channels, with several news as well as entertainment channels coming up day by day. The field is quite lucrative for successful anchors in the field.

An anchor is usually known as either a presenter, host, news reader or news/program anchor etc. Anchors are of three types- stage anchor, news anchor and programme anchor. While stage anchor present live events, News anchor/program anchors present news or programs in entertainment media or news media. TV news anchors present news in different languages - national, regional and other different languages. Program anchors focuses toward entertainment programs such as award functions, any competition shows, comedy shows, film based shows, cooking shows, reality shows, sports, crime reports or talk shows and debates etc.

A trusted, respected anchor reflects well on the public's general opinion of that channel. In short, people tune in that channel because of who the anchors are, their familiarity with them and the trust built over time, and that's a great deal of responsibility.